Amuse, a Swedish music distributor and record label co-founded by former Warner Music Group executive Diego Farias, has appointed as its new chief financial officer. Führ brings extensive experience from his six-year tenure as CFO at Benify, where he spearheaded international expansion before its acquisition by Apax Partners and Zellis Group. His prior roles include CFO at streaming tech firm Edgeware and senior finance positions at Apple Nordics.

Interim CEO Giorgio D’Ambrosio hailed Führ’s appointment as a strategic move for Amuse’s global ambitions. “We are thrilled to have Steeve step into the CFO role at such a pivotal moment,” D’Ambrosio said.

“His deep financial expertise and leadership will be invaluable as we continue to scale the business globally with a focus on long-term profitability.” Führ’s arrival coincides with Amuse’s launch of new self-service digital distribution plans aimed at supporting artists at all career stages.

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Führ expressed enthusiasm for joining Amuse during its “exciting scale-up phase.” The company’s platform, used by over 500,000 artists, distributed tracks that amassed 17.5 billion streams in 2024 across Spotify, Apple Music, and YouTube Music.

“Amuse has clearly proven its business model, and with the independent segment stronger than ever, there is a solid foundation to build on,” Führ said, emphasizing opportunities for sustainable international growth.

Amuse operates a two-tier model, offering an open platform and premium Artist Services. In 2024, the company introduced a sync department led by Daniel Copleston and launched a “Stream Check” feature to detect streaming fraud, reinforcing its commitment to artist support. Führ’s financial acumen is expected to bolster these initiatives as Amuse expands its global footprint.