Sherylee Shaik has been appointed as the Chief Finance Officer of Brand South Africa, bringing a strong track record in financial governance, strategic oversight, and public-sector financial management.
A Chartered Accountant (SA) with an MBA and Postgraduate Diploma in General Management from GIBS Business School, Shaik has a distinguished career marked by progressive leadership in key institutions. She previously held the position of Chief Financial Officer at the Competition Tribunal of South Africa, where she drove financial strategy and regulatory compliance.
Before that, she served as Chief Financial Officer at the Johannesburg Development Agency for several years, overseeing budgets, cash flow forecasting, financial statements, treasury functions, and team performance. Her tenure at the agency also included roles as Finance Manager, managing administration, management accounts, and compliance, and as Accountant, handling creditor/debtor reconciliations, VAT submissions, payroll, and audit preparations.
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Earlier in her career, Shaik was a Non-Executive Director at SITA SOC (Ltd) and a Senior Auditor at HLB Barnett Chown Inc, where she conducted audits, prepared financial statements, and led audit teams. A Chartered Accountant (SA) with an MBA and Postgraduate Diploma in General Management from GIBS Business School.
In welcoming the two executives, Neville Matjie, the chief executive officer, said, “These appointments reflect Brand South Africa’s commitment to closing critical leadership gaps and reinforcing organisational capacity. A fully capacitated executive team enhances the organisation’s ability to deliver effectively on its mandate”.
As the custodian of South Africa’s image and reputation, Brand South Africa plays a pivotal role in shaping a positive, compelling, credible and competitive global positioning of the country. The organisation said strengthened leadership in both Marketing and Finance ensures that Brand South Africa is better positioned to protect and enhance South Africa’s reputation, drive strategic marketing initiatives that portray a favourable image of the country, and ensure sound financial governance that delivers measurable impact.
